Arda Biomaterials develops New Grain™, a high-performance leather alternative made by extracting proteins from spent brewery and distillery grain. The proteins are reassembled into strong, flexible structures that mimic the performance and handfeel of animal leather without petrochemical inputs.
New Grain™ is 100% plastic-, animal- and rubber-free and uses plant proteins with a cellulosic backing such as cotton or TENCEL™
Ariana Grande Fragrances is the official fragrance line inspired by global pop icon Ariana Grande, offering a diverse portfolio of signature scents that reflect her personality and style; from playful and sweet to bold and dreamy. Each perfume is crafted to capture distinct moods and notes that appeal to fans and perfume lovers worldwide. With multiple fragrances released since 2015 and celebrated across beauty retailers like Ulta and Sephora, the brand combines Ariana’s personal aesthetic with approachable, wearable perfumery.
Art-chives India is an artisanal fashion and lifestyle brand celebrating India’s rich craftsmanship through handcrafted luxury accessories, fashion, and home goods rooted in storytelling and cultural motifs. The brand highlights traditional artisanal techniques, intimate details, and heritage inspired design fused with contemporary aesthetics. Its curated collections include artisanal totes, embroidered bags, kaftans, and accessories that reflect vibrant Indian craft traditions. Art-chives champions slow fashion and sustainability by partnering with skilled artisans to create pieces that are both functional and rich in narrative.
Arture is a Chennai based sustainable fashion and accessories brand founded in 2015 by Shivani Patel. The brand specializes in cruelty-free, eco-friendly alternatives to leather, offering products like wallets, card holders, and travel accessories made from materials such as cork and cactus leather.Committed to ethical practices, all Arture products are 100% vegan and PETA-certified. The brand’s mission is to normalize sustainable living through functional and stylish design, making conscious consumption both accessible and appealing. Their strong emphasis on sustainability, ethical sourcing, and minimalist design sets it apart in the growing market for responsible fashion accessories.
asa is a clean and sustainable beauty brand that offers natural, high performance makeup products formulated with over 92% natural ingredients and free from harsh chemicals. The brand emphasizes purposeful, refillable packaging and eco conscious formulations that are vegan and cruelty free. It is designed for everyday beauty with mindful consumption in mind. asa positions itself as a leader in India’s clean beauty movement, blending conscious living with luxury makeup experiences.
Athloun is a sustainable performance apparel brand that combines plant based fibres with innovative textile technology to create high-performance everyday essentials. Its collections are crafted primarily from bamboo, cotton, and modal, enhanced with botanical treatments and renewable performance finishes for comfort, durability, and functionality. Committed to reducing environmental impact, the brand avoids virgin polyester and prioritizes responsibly sourced materials throughout its products. Athloun seamlessly blends athletic performance, everyday versatility, and conscious innovation for modern lifestyles.
Aulive is an Indian brand established in 2017, focused on creating stylish, ethical alternatives to conventional leather. It offers a range of bags, wallets, travel gear and accessories made from plant based and cruelty free materials. Over time, Aulive has expanded its material mix: they have introduced products using pineapple leaf fibers (Piñatex®), incorporated cork linings, and more recently worked with coconut leather alternatives. The brand aims to blend design, durability, and sustainability without compromising aesthetics. They are committed to conscious production, emphasizing long lasting, responsible fashion choices and promoting an alternative to animal derived materials.
