Aapro is an Indian fashion brand that blends traditional Indian textile crafts with contemporary silhouettes to create artisanal apparel and accessories. The label celebrates hand block printing, batik, dabu and other heritage techniques across a variety of pieces. With a focus on rich textures, natural drapes and vibrant prints, Aapro aims to offer fashion that feels both expressive and culturally rooted. Their collections balance craftsmanship with modern design sensibilities, catering to consumers who appreciate sustainable textiles, timeless aesthetics and handcrafted detailing. The brand’s repertoire reflects a fusion of artisanal heritage and relaxed contemporary style.
Two years of deep research and extensive conversations with podiatrists led to the foundation of Anagram; shaped by science and driven by creativity.
Anagram as a brand is one where mistrys and karigars work closely to refine every detail. From the construction of the footbed to the density of the cushioning and the precision of each cut, nothing is left to chance.
Ariana Grande Fragrances is the official fragrance line inspired by global pop icon Ariana Grande, offering a diverse portfolio of signature scents that reflect her personality and style; from playful and sweet to bold and dreamy. Each perfume is crafted to capture distinct moods and notes that appeal to fans and perfume lovers worldwide. With multiple fragrances released since 2015 and celebrated across beauty retailers like Ulta and Sephora, the brand combines Ariana’s personal aesthetic with approachable, wearable perfumery.
Art-chives India is an artisanal fashion and lifestyle brand celebrating India’s rich craftsmanship through handcrafted luxury accessories, fashion, and home goods rooted in storytelling and cultural motifs. The brand highlights traditional artisanal techniques, intimate details, and heritage inspired design fused with contemporary aesthetics. Its curated collections include artisanal totes, embroidered bags, kaftans, and accessories that reflect vibrant Indian craft traditions. Art-chives champions slow fashion and sustainability by partnering with skilled artisans to create pieces that are both functional and rich in narrative.
Arture is a Chennai based sustainable fashion and accessories brand founded in 2015 by Shivani Patel. The brand specializes in cruelty-free, eco-friendly alternatives to leather, offering products like wallets, card holders, and travel accessories made from materials such as cork and cactus leather.Committed to ethical practices, all Arture products are 100% vegan and PETA-certified. The brand’s mission is to normalize sustainable living through functional and stylish design, making conscious consumption both accessible and appealing. Their strong emphasis on sustainability, ethical sourcing, and minimalist design sets it apart in the growing market for responsible fashion accessories.
Aulive is an Indian brand established in 2017, focused on creating stylish, ethical alternatives to conventional leather. It offers a range of bags, wallets, travel gear and accessories made from plant based and cruelty free materials. Over time, Aulive has expanded its material mix: they have introduced products using pineapple leaf fibers (Piñatex®), incorporated cork linings, and more recently worked with coconut leather alternatives. The brand aims to blend design, durability, and sustainability without compromising aesthetics. They are committed to conscious production, emphasizing long lasting, responsible fashion choices and promoting an alternative to animal derived materials.
Bijit is an Indian brand specializing in handcrafted crochet bags and accessories. With a playful, artisanal aesthetic, the brand offers products such as bucket bags, crossbody slings, clutches, and more, made in vibrant color palettes and unique crochet patterns. Each piece is handmade, giving the brand a distinct boutique and craft oriented positioning. They markets themselves as an alternative to conventional handbags, highlighting its handcrafted, texture rich style and individuality.
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Birdhouse is an Indian footwear brand with a strong focus on comfort, sustainability, and artisanal design. Their offerings include flats, slides, wedges, and heels made with natural materials such as jute, cork, wood, rubber, algae, and often eco-friendly footbeds. Each design strives to blend aesthetic appeal with wearability.
Birdhouse styles are rooted in craft, yet feel modern and versatile. They pay attention to responsible production, including thoughtful materials, minimal environmental impact, and sustainable packaging. The brand also engages customers with a purpose: their packaging is eco-conscious, and their material library emphasizes transparency about what goes into each product.
