Upakarna is an Indian jewellery label that specializes in stylish, everyday-friendly accessories including necklaces, bangles, rings, bracelets, earrings, and watch accessories. Their collection emphasizes personalization, offering name pendants, initial charms, and elegant “evil eye” motifs, along with stackable pieces that blend minimal elegance with statement flair. Committed to convenience and customer experience, Upakarna ships internationally, offers free shipping on prepaid orders, cash-on-delivery, 24-hour live support, and frequent promotions. Their aesthetic combines curated visuals, influencer collaborations, and trend-driven designs to appeal to both gifting occasions and daily wear.
URA is a brand driven by passion and anchored in responsibility, where imagination meets human-centric design. From meticulously selecting fabrics for the perfect feel to upholding ethical production standards, the label is committed to creating fashion that is worn and flaunted responsibly.Every piece undergoes months of conceptualization before being brought to life by a close-knit team of four, working under the founder’s guidance. With a young, thoughtful team at its core, URA builds its aesthetic through dialogue, reflection, and mindful creation. Each product is designed uncompromisingly from the heart—conscious, crafted, and true to its values.
Born in 2013 with a mission to spotlight Mumbai’s emerging skate culture, this movement has since grown into a powerful platform for India’s underground street community. What began as a passion project has evolved into a full-blown mission: to give artists, creators, and street hustlers the space, tools, and recognition they deserve.This brand isn’t just about clothes—it’s about culture. Every design reflects a deep love for local roots and a fierce respect for the grind. It's a canvas for self-expression, built for those who live unapologetically and hustle without rules.At its core, the brand exists to uplift everyday artists—those pushing creative boundaries in alleyways, on skateboards, behind spray cans, and through music, dance, and design. By creating a community of like-minded individuals, it aims to break down barriers and build a network where support and collaboration lead the way.There’s a bold vision behind it all: to help India’s underground scene rise to become one of the richest and most powerful in the world. And that starts by showing up every day—with unorthodox methods, eccentric style, and relentless dedication.Because in this world, the hustle is real—and so is the potential to change everything.
Urban Suburban is a brand committed to sustainability and mindful production. By sourcing high-quality surplus, remnant, and leftover fabrics from factories across India, the label prevents materials from ending up in landfills and transforms them into flawless, wearable garments without compromising on look or feel.Unlike most fast-fashion brands, Urban Suburban begins the design process only after fabrics are sourced, allowing the team to collaboratively create timeless silhouettes from carefully selected materials. Garments are made on demand to avoid mass production, reflecting the brand’s dedication to reducing its carbon footprint. Proudly a "Make in India" label, Urban Suburban distinguishes itself through thoughtful design, quality craftsmanship, and conscious practices.
Urban Hippie is a modern accessories and jewellery label offering 18K gold-plated, waterproof, anti-tarnish, and hypoallergenic pieces designed for both durability and style. Their product range includes necklaces, earrings, bracelets & cuffs, anklets, and rings, with “Best Sellers” and “New Arrivals” showcasing trending favourites. With designs priced accessibly, the brand delivers pieces that combine timeless elegance and daily wearability. They are clear about their customer-friendly policies—free shipping above certain cart values, easy returns, fair pricing—all reinforcing their positioning as a stylish yet reliable jewellery option.
VAK Jewels, led by designer Vishal Kothari, is an Indian high-art jewellery atelier known for exquisite, handcrafted creations that blur the line between design and fine art. Each piece is made in their Mumbai atelier—unique, slow luxury characterised by rare gemstones, minimal metal work, and asymmetrical forms that speak of architectural elegance and personal stories.The brand is housed in its flagship gallery at the Royal Opera House, Mumbai, which itself reflects VAK’s style: small, jewel-box installations in iconic settings. Collections like Shattered and Eternal Garden showcase VAK’s mastery of abstract themes, using gemstones and metals to evoke emotion and a sense of resilience. Widely featured in publications like The New York Times, Harper’s Bazaar, and Vanity Fair, VAK appeals to clients who see jewellery as wearable art—not just ornamentation.
Viez is a fashion jewellery and accessories brand offering a wide variety of pieces to express personal style through tasteful adornment. Ranging from rings, earrings, necklaces, bracelets, anklets, and body jewellery to hair accessories and gloves, the collections combine playful design with affordability.Based in India, Viez positions itself with free shipping pan-India, COD service, and real-time order tracking, emphasising customer convenience. Their product assortment includes premium-layered necklaces, statement earrings, and sale items (with discounts up to ~70%).The brand also highlights style community engagement—“StyleItWithVIEZ” and customer testimonials—and maintains active influencer collaborations. Their aesthetic leans youthful, statement-focused, and trend-driven yet with accessible price points.
Vaidaan is a handcrafted jewellery and accessories brand from India, celebrated for its intricate statement pieces that blend traditional artistry with contemporary aesthetics. Specializing in bridal and festive wear, the label offers earrings, chokers, necklaces, rings, anklets, and even coordinated bags and footwear, making it a one-stop destination for occasion styling. With curated collections like Sankhah – The Shell Series, Jasbaat – Of Every Woman, Noor – Shine in Silver, and Nazar – Glow in Gold, Vaidaan reimagines cultural motifs into wearable art. Trusted by thousands of brides worldwide, the brand emphasizes premium craftsmanship, bespoke designs, and a commitment to making every creation custom, curated, and cherished.
