Soap & Basil is a fashion label that brings playfulness back into style with easy, breezy silhouettes, vibrant prints, and a strong commitment to sustainability and inclusivity. Designed for women who embrace their individuality, the brand creates ethically made pieces that transition effortlessly from carefree beach holidays to everyday workwear with a bold twist. Each creation celebrates the wearer—just as they are.The brand was founded in 2020 by Shreya Ajesh, a graduate of the National Institute of Fashion Technology with nearly a decade of experience in design, styling, and graphics. Through Soap & Basil and her parent company Nyraa Arts Private Limited (est. 2017), Shreya channels her passion for sustainable fashion and artistry into clothing that reflects her philosophy of beauty, creativity, and conscious living.
Sole Weavers is a “Make in India” footwear label based in Mumbai, founded by Shraddha Joshi. Known for handcrafted, vegan and customizable shoes, the brand blends artisanal techniques with modern design sensibilities to serve a global, style-conscious clientele. Offering a wide range of footwear—flats, heels, wedges, boots, mules, sliders, and more—Sole Weavers places special focus on customization, including bridal collections and sizing from UK 33 to 45. Their ethos emphasizes comfort, durability, and personalization, seeking to support those who struggle to find the right fit off-the-shelf. Recognized as a bespoke, vegan, and ethically minded brand, Sole Weavers weaves together design, innovation, and responsibility to create shoes that are as unique as their wearers.
Sonam Khetan is a contemporary ready-to-wear womenswear label based between Paris and New Delhi, defined by elegance, edge, and meticulous craftsmanship. Inspired by ancient cultures, artisanal practices, and contemporary art, the brand dedicates significant research to each collection, drawing from scientific findings and cultural studies to shape its vision.At its core, the label goes beyond fashion—it’s a mindful exploration of the interconnectedness of humanity and nature, embedding social and environmental consciousness into every creation.Recognized for its innovation and unique voice in design, Sonam Khetan was named a GenNext Designer at Lakmé Fashion Week x FDCI (2023) and awarded Elle India’s Designer of the Year (2023).
SPJ by Sonam Parmar Jhawar is a contemporary fashion label born from designer Sonam Parmar Jhawar’s pounding passion and boundless creativity. A graduate of the School of Fashion Technology, Pune, and hailing from a family rooted in the sewing machine industry, Sonam brings a fresh perspective to modern Indian fashion.Her signature style blends vibrant colors with a playful touch of bling, always crafted with meticulous attention to detail. From brunches to soirées, SPJ outfits seamlessly transition across occasions, offering chic, versatile designs for women from all walks of life.
Sooke is a premium clothing label that champions sustainability, individuality, and eclectic style. Founded by Sukriti Bajaj, the brand celebrates strong silhouettes, vibrant prints, and versatile co-ord sets crafted with precision and attention to detail. Positioned within approachable luxury, each piece is designed to be timeless, customized, and seamlessly tailored to the wearer.With a philosophy rooted in self-expression, Sooke believes clothing holds the power to reflect one’s truest self. Blending fluid sexuality, circular design, and structured yet relaxed tailoring, the label encourages individuals to embrace and own their uniqueness—boldly and unapologetically.
Sorbet & Co. is a fashion-jewellery brand that crafts pieces meant to be more than just accessories—they serve as expressions of individuality and self-love. Their collection includes earrings, hoops, necklaces, bracelets and rings, categorized under “Flavours” like Citrus Chic, Berry Minimum, Luxurious Lime, and more, giving each line a distinct personality. They offer features such as free shipping above ₹2,000, easy payment options including COD, and frequent featured sales.
Sötbella, founded in 2023, is a homegrown fashion label that blends bold style with timeless elegance, rooted in inclusivity, individuality, and self-expression. Proudly made in India and embraced worldwide, the brand celebrates body confidence, unapologetic self-love, and the spirit of the #YesWeCanIndia movement.Focused on empowering confidence through conscious fashion, Sötbella creates luxury silhouettes at accessible prices while staying committed to sustainability through responsibly sourced fabrics, minimal-waste production, and recyclable packaging.More than a label, Sötbella is a growing community of creators, wearers, and changemakers who see fashion as freedom. From vibrant designs to meaningful impact, the brand continues to push boundaries—one outfit at a time.
Biskit is a concept-driven studio that merges fashion and art through handcrafted construction, minimalism, and utility. The label redefines classics with a contemporary edge, offering gender-neutral pieces produced in strictly limited runs of just 21 editions.Founded in 2017 by siblings Shruti and Harsha Biswajit in Brooklyn, New York, Biskit began as an exploration of the intersection between fine art and contemporary design. Harsha’s background in visual art and Shruti’s expertise in design converge to create garments that are more than fashion—they are wearable art, each piece carrying a distinct narrative.By merging craftsmanship with avant-garde expression, Biskit challenges conventions while cultivating a modern, boundary-defying aesthetic.
