Shimona Agrawal is a Banaras-based luxury fashion label founded by NIFT Gandhinagar alumna Shimona Agrawal. The brand is renowned for its contemporary silhouettes crafted from luxurious handwoven Banarasi silks, merging traditional craftsmanship with modern design sensibilities. Shimona Agrawal's collections, including HUE, Sari Silhouette, Wrap It Up, and City Chic, feature versatile pieces designed to transition seamlessly from day to night. The label emphasizes slow fashion, advocating for mindful choices and celebrating the artistry behind each garment. By incorporating rich colors and impeccable craftsmanship, Shimona Agrawal aims to inspire women to express themselves confidently through fashion. The brand's philosophy centers on the belief that fashion is a form of expression and empowerment. Shimona Agrawal encourages individuals to embrace their unique identities and make intentional choices in their wardrobe, reflecting the transformative power of dressing well.
Shivan & Narresh is a pioneering Indian luxury fashion label founded by Shivan Bhatiya and Narresh Kukreja. Established as India’s first luxury swim and resort wear brand, it debuted at the prestigious Mare di Moda in Cannes with a 100% stitch-free swimwear line.The brand is renowned for its bold, confident, and sophisticated designs, characterized by flawless lines and an undisputed eye for detail. Shivan & Narresh offers a comprehensive wardrobe solution for women, encompassing swimsuits, resort wear, and cruise collections that seamlessly blend fashion and function.The label's innovative approach has garnered international acclaim, with celebrity clientele including Dita Von Teese, Fergie, Nicki Minaj, and Padma Lakshmi. Notably, Shivan & Narresh designed vintage swimsuits for the Hollywood film Life of Pi directed by Ang Lee.With a global presence in markets such as India, the United States, and Europe, Shivan & Narresh continues to redefine luxury fashion by offering meticulously crafted garments that empower women to embrace their individuality and confidence.
Shobika Bhandari is a New Delhi-based designer label renowned for its romantic and intricately crafted couture. The brand specializes in creating high-octane, dream-like ensembles that seamlessly blend traditional techniques with contemporary design elements. With a deep passion for crystals, Shobika Bhandari infuses each piece with striking yet free-spirited designs, characterized by meticulous detailing and soft, ethereal hues.Drawing inspiration from romanticism, the label embraces femininity through timeless silhouettes adorned with intricate thread work, delicate embellishments, applique, cut-work techniques, layering, and the strategic use of crystals. Each ensemble is a harmonious fusion of classic heritage and modern glamour, offering a luxurious and edgy aesthetic. The brand's dedication to craftsmanship ensures that every creation is a work of art, brought to life by skilled artisans.Shobika Bhandari's collections, including Noor and Falak, cater to the modern woman who is fierce, confident, and independent. The label aims to provide timeless couture and modern heirlooms, allowing women to cherish their special occasions in ensembles that reflect their unique style and personality.With a commitment to customization, each garment is tailored to meet the specific tastes and requirements of the client, ensuring a personalized and unforgettable experience. Shobika Bhandari continues to push the boundaries of couture, reshaping it to align with the evolving times while honoring traditional craftsmanship.
Shoe That Fits You (STFY) is a Mumbai-based vegan footwear brand known for delivering stylish, comfortable designs that cater to trend-aware women. The brand emphasizes fit and wearability, offering a wide range of heels, flats, and statement pieces that combine aesthetic appeal with comfort. STFY positions itself as a cruelty-conscious, fashion-forward label made in India, with pieces sold on its site and through major retail platforms like Nykaa.
DIMI is a Mumbai-based fashion label that seamlessly blends tradition and modernity to create timeless, elegant pieces. Founded with a vision to redefine fashion, DIMI offers unique, high-quality apparel that resonates with individuals seeking style and comfort. The brand's journey began in 2022, driven by a team of dedicated artisans and craftsmen who shared a common goal: to create clothing that inspires confidence and self-expression.At DIMI, each piece is crafted with meticulous attention to detail and a commitment to sustainable practices. The brand embraces inclusivity and diversity, celebrating individuality through versatile designs that cater to a wide range of tastes and preferences. From the initial concept to the final stitch, DIMI's creations embody a blend of tradition and modernity, resulting in garments that transcend fleeting trends.DIMI's philosophy centers on offering clothing that not only enhances the wearer's style but also supports and showcases traditional craftsmanship. By focusing on intricate embellishments and precise detailing, DIMI ensures that every garment tells a story of its own, making a mark in the world of fashion with its distinctive approach and unwavering commitment to excellence.With a curated collection that includes co-ord sets, dresses, and separates, DIMI continues to evolve and inspire, providing modern women with the confidence to express their individuality through fashion.
Shop Diris is a Mumbai-based fashion label founded in September 2021, dedicated to offering a unique shopping experience that transcends fashion boundaries while promoting sustainability and slow fashion. The brand is proudly handmade in India, creating a community where women can express their powerful selves through statement pieces. Inspired by its customers, Shop Diris emphasizes a commitment to sustainability, circularity, inclusivity, and transparency in its approach to fashion.The label offers a range of products, including dresses, coord sets, tops, and bottoms, crafted with attention to detail and quality. Shop Diris provides free shipping for all orders above ₹2,499, ensuring a seamless shopping experience for its customers.With a focus on conscious creation and ongoing reflection, Shop Diris continues to drive progress towards a more sustainable and inclusive fashion industry. The brand's dedication to empowering women through fashion reflects its core values and mission.
Drawn is a Mumbai-based fashion label founded in 2020 by Rhea Bhattacharyya. Born out of a desire to challenge fast fashion, the brand focuses on creating timeless, art-infused garments that empower women to express their individuality. Operating from a bedroom studio, Drawn began as a quiet rebellion against the fast-fashion norm.The brand's ethos centers on conscious consumption, producing limited-edition pieces in small batches to minimize waste. Each collection is crafted with intention, ensuring that every garment is a reflection of thoughtful design and artistry. Collaborating with artists from around the world, Drawn transforms hand-painted works into wearable art, offering customers unique and vibrant prints that make a statement.Sustainability is at the core of Drawn's operations. The brand embraces digital printing techniques to reduce water and chemical usage, opting for waterless processes that are both environmentally friendly and energy-efficient. Packaging is kept minimal, biodegradable, and recyclable, aligning with the brand's commitment to reducing its environmental footprint.With a focus on creating pieces that celebrate individuality, art, and craftsmanship, Drawn continues to redefine fashion by offering garments that are not just clothing but expressions of creativity and personal style.
Shop Lune is an independent, female-run jewellery atelier that crafts modern, nomadic pieces rooted in Indian artisanal techniques. The brand designs celestial-inspired demi-fine collections—necklaces, earrings, charms, bracelets, and special “Lune Fine” lines in 18k gold and gemstones—while also supporting artisan jobs across India. Their aesthetic draws on moon motifs, sculpture, storytelling, and everyday wearability, bridging craftsmanship with contemporary sensibility.
